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02 December 2006, 11:22  

Top Ten Viral Videos: Star Wars Kid, Numa Numa, Paris Hilton, Kylie Minogue




Why do 900m people tune in to watch this teenager?



Adam Sherwin, Media Correspondent


William Hung channeling 'Star Wars' kid

Star Wars Kid (viewed 900 million times)So what's the video like? "Imagine William Hung of 'American Idol' channeling the 'Star Wars' kid - the last big cult hit in computerland - and you get the picture," said the New York Daily News. "The highlight may be the moment when he flicks his tongue at the lens. Or maybe when he raises one eyebrow twice over his wire-rimmed spectacles."

"You wonder for a second when you're watching it, is this for real," Joe Levy of Rolling Stone magazine told Matt Lauer of the "Today" show. "Is it a phenomenon? Oh, yeah. Are people richly amused? Oh yes, very much so." So much, pointed out Lauer, that Brolsma's handiwork made VH-1's "Best Week Ever" list.

Lauer's own take: While many e-mails don't live up to their promises to deliver humor, "This one is the real deal."

It began as a schoolboy lightsabre demonstration filmed as a prank. But Ghyslain Raza, known as the Star Wars Kid, has topped the world’s “viral video” chart, with an internet clip being viewed 900 million times.

The boom in viewing homemade video clips, forwarded over the internet and posted on sites such as YouTube, has created a new breed of overnight stars. Ghyslain’s two minutes of fame has proved more popular than notorious footage of Paris Hilton and a raunchy underwear advertisement starring Kylie Minogue.

Paris Hilton One Night In Paris

I will give you my opinion on this spectacular video. One Night In Paris is was originally a homemade video. Yes, the kind of homemade video people usually don't talk about or show their friends. I don't know why some couples make them but I'm glad that Paris Hilton and Rick Solomon decided to make their. Rick may be a dickhead for releasing the video as One Night In Paris to the whole world but I'm not complaining. Paris Hilton sure is one sexy girl and the sex is awesome. You don't need to be Einstein to understand that millions of guys around the world are in envy of Rick after they've seen One Night In Paris.



Paris Hilton One Night In Paris

But like Ms Hilton, Ghyslain, a 15-year-old Quebec schoolboy, was none too pleased to see the footage made public. He is seen swinging a mock light sabre; a clip that has earned him cult status, and which can be seen tonight in a UKTV G2 series devoted to the phenomenon, Totally Viral. He is suing his classmates for £140,000.

Television companies, losing viewers to the net, are now launching channels to show “viral videos”. Research by the marketing agency The Viral Factory found that the Star Wars clip had been forwarded 900 million times. The runner-up, Numa Numa, features a New Jersey teenager, Gary Brolsma, 19, lip-synching to a Romanian pop song. It has been seen 700 million times. He has since accepted an offer to appear in a TV advert for Bluetooth iPod headphones.


Dance to Romanian tune cracks up the world

A bespectacled, lip-synching young man from the Jersey suburbs has become the hottest thing to hit the Internet since the Spiridellis brothers started making JibJab cartoons.

Gyrating before a Webcam to the techno beat of a Romanian pop song without ever leaving his chair, Gary Brolsma's uncanny timing in a video he calls "Numa Numa Dance" has Web watchers cracking up around the globe and cramming the e-mail boxes of their friends with links to the cyber hit.

Featured Thursday on NBC's "Today" show, the video has already gotten more than a million hits on one Web site, according to one report. On MSNBC.com, "searches for this kid absolutely dominate our site search today," according to producer Will Femia.

Brolsma, 19, of Saddle Brook, N.J., performs his hit to the strains of O-Zone's "Dragostea Din Tei," a song that would be titled "Love Among the Linden Trees" in English. The "Numa Numa" title of the video is from a line in the song.

The top ten includes explicit footage of a Paris Hilton sex romp which was forwarded 400 million times. Marketing gurus are now exploiting the potential of viral videos, with an advert for John West Salmon, in which a fisherman performs kung-fu moves on a bear, reaching 300 million hits.

A BBC Online survey has found that the online video craze is eating into the time that young people spend watching television, with 43 per cent of those who watch video from the internet or on a mobile device at least once a week saying they now watch less normal television as a result.



Viral videos: the top ten

1 Star Wars Kid (viewed 900 million times)

2 Numa Numa (700m)

3 One Night in Paris (400m)

4 Kylie Minogue: Agent Provocateur (360m)

5 Exploding Whale (350m)

6 John West Salmon Bear Fight (300m)

7 Trojan Games (300m)

8 Kolla2001 (200m)

9 AfroNinja (80m)

10 The Shining Redux (50m)

The ICM poll found that online and mobile video is far more popular among the young, with 28 per cent of those aged 16-24 watching more than once each week.BBC News 24, which receives 10,000 viewer emails a day, has launched a new programme in which all the material is generated by public submissions.

However, Ricky Gervais, whose audio and video podcasts have become hits on the web, believes amateur video will never replace television. “You can’t knock up an episode of The Sopranos or 24 on a little handheld digital camera,” he told the BBC News website.

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